About the company
Neffi makes up a diverse network of specialists and actors in the Swedish construction sector. Our combined expertise makes Neffi a reliable partner who can help you with most of your needs in the Swedish construction sector. We aim to make your expansion to Sweden smooth, predictable and worry-free.
Our modus operandi is to be not only an accountant for the client but also a CFO and a partner who is proactive and acts as a sounding board. We are convinced that with-up-to date numbers and regularly conducted financial analysis, an entrepreneur can always be informed of the financial state of the business, enabling better decision making and problem prevention. We are committed to keeping your company’s numbers and paperwork up to date, and to ensuring that you receive consistent reports and explanations/proposals in a format which leaves you more time to engage in the company’s core activities.
In addition to accounting, we can help you navigate the rules of the Swedish construction industry. In our blog we share with you useful information on how the sector really works, such information that you can’t find simply by googling. We’ll help you decide in advance whether or not it is worthwhile to go ahead with a project, taking into account the price offered by the contractor and other requirements (such as collective bargaining agreements) that may affect the potential profitability of the project. Due to working with these issues for a long time, we have built up a useful network of local contacts that will come in handy to any contractor. Through us, you can reach supplier contacts, relevant service providers and sometimes even new clients looking for foreign labour.
About me
My name is Ott Kerstna and I love creating order. A perfect tool for this is accounting. Accounting is so much more than entering numbers into a computer. Understanding the numbers and the principles of accounting allows us as entrepreneurs to be proactive in the business landscape and to drive our companies towards our business goals with correct and timely decisions. My desire is to help entrepreneurs put in place a strategy to fulfil their financial dreams and to keep them consistently informed so that as much as possible goes according to plan. In war, they say “no military plan survives contact with the enemy. That is never truer than when there is no plan to begin with.” So it is also in the business world.
I have 5+ years of working experience in Swedish accounting. Prior to accounting, I have worked in sales, logistics planning, in a bank, in a startup and other jobs. It is safe to say I have quite a varied work experience and this helps me to see companies as a whole and not to be overly attached to the practices and interests of one area/function.
With one foot in Estonia and the other in Sweden, I have insight and understanding of both cultures, languages, business law and challenges. Estonia was the country I was born in but I grew up in Sweden. After 20 years I decided to move back to my home country, where I have now spent the last 8 years.
Over the last 5 years I have worked with many Estonian companies looking to do business in Sweden, many of them in the construction industry. What I noticed was that many questions and misunderstandings often arose, both for the company itself but also for Swedish clients who want to hire foreign subcontractors. In Sweden, collective bargaining agreements between trade unions and employers’ organisations play a very central role in setting wages and working conditions. It is also worth mentioning that collective bargaining agreements in the construction industry have not really kept up with the times and that the terms of these agreements hardly take into account the special circumstances that foreign contractors in particular struggle with. Based on these experiences, I decided to offer a customised service, not only to Estonian companies, but to all EU-based construction companies. The goal is to make it easier, and more profitable, to operate in Sweden. With me as an intermediary, you can count on safe and organised operations in Sweden.
Education: Bachelor’s degree in business administration and financial management, Stockholm Uni.
Languages: Swedish, Estonian, English
Work experience: Accounting, sales, logistics planning, bank, startup